FEMSA Schedules Conference Call to Discuss Fourth Quarter and Full Year 2014 Financial Results

Monterrey, Mexico, February 9, 2015 - Fomento Económico Mexicano, S.A.B. de C.V. ("FEMSA") (NYSE: FMX; BMV: FEMSAUBD) is pleased to invite you to participate in its Fourth Quarter and Full Year 2014 Conference Call that will be held on:

Javier Astaburuaga, Chief Financial Officer of FEMSA, will host the call and discuss FEMSA's Fourth Quarter and Full Year 2014 financial results, followed by a question and answer session. The quarterly results will be released on February 26 before the markets open.

The conference call will be webcast live through streaming audio. For details please visit www.femsa.com/investor

If you are unable to participate live, the conference call replay will be available on http://ir.femsa.com/results.cfm

FEMSA is a leading company that participates in the beverage industry through Coca-Cola FEMSA, the largest franchise bottler of Coca-Cola products in the world; and in the beer industry, through its ownership of the second largest equity stake in Heineken, one of the world's leading brewers with operations in over 70 countries. In the retail industry it participates with FEMSA Comercio, operating various small-format chain stores, including OXXO, the largest and fastest-growing chain of stores in Latin America. All of which is supported by a Strategic Business unit.