FEMSA Schedules Conference Call to Discuss First Quarter 2013 Financial Results

Monterrey, Mexico; April 4, 2013 - Fomento Económico Mexicano, S.A.B. de C.V. ("FEMSA") (NYSE: FMX; BMV: FEMSAUBD, FEMSAUB) is pleased to invite you to participate in its First Quarter 2013 Conference Call that will be held on:

Javier Astaburuaga, Chief Financial Officer of FEMSA, will host the call and discuss FEMSA's First Quarter 2013 financial results, followed by a question and answer session. The quarterly results will be released on April 24 before the markets open.

The conference call will be webcast live through streaming audio. For details please visit www.femsa.com/investor

If you are unable to participate live, the conference call replay will be available on http://ir.femsa.com/results.cfm

FEMSA is a leading company that participates in the beverage industry through Coca-Cola FEMSA, the largest franchise bottler of Coca-Cola products in the world; in the retail industry through FEMSA Comercio, operating OXXO, the largest and fastest-growing chain of small-format stores in Latin America, and in the beer industry, through its ownership of the second largest equity stake in Heineken, one of the world's leading brewers with operations in over 178 countries.